Audience Profile

Stereotypical demographic for the band:
Split between male and female: Females would be attracted towards the band as they represent a female empowerment and are icons of female leadership. The music in itself could be described as strong and masculine, and they have proved themselves to be as 'strong' as male musicians. This representation of females being 'rock chicks', would also attract men due to their provocative but feminist approach.
Age: Attracted towards an older teenage market (content could be related to more easily), due to the aspects of rebellion stereotypically reflecting 'youth'. Younger audiences may also be attracted towards the band as they are an example of a unity, reflecting ideas of friendship which can be easily related to with younger audiences.
Music: The music is not commercial pop, so may also attract audiences with musical tastes in the genres of metal and rock, as well as people who listen to commercial music, as the band are promoted as a commercial band, in the sense of a stereotypical 4 person all girl band. Technologically able, more likely to download music (either through Itunes, or illegally).
Lifestyle: Working class or upper working class, like to think of themselves as individual, spend a lot of time going out and having fun, go to concerts regularly, may be musicians themselves (an instrument of that particular genre: guitar,drums,bass,vocals etc), alongside that may be in a band, generally extensive knowledge of music in that genre.
Race: Most likely be white, American, European, British.
Appearance: Hair and make up co-inside with stereotypes of the genre (heavy eye make up). May have piercings, or like the idea of them. Not necessarily into 'labels' or branded clothes, or fashion, but tend to take their style from music influences.